Visi

To become a Nation-wide visionary company that builds Indonesia, to become great and successful in the “food and related businesses” with reputable name and contribute to improve social welfare.

Misi

  • To provide quality goods and services and innovative in “food and related businesses” which is able to create added value for all our customers.
  • To become a great company by building a double track system in our organization: “The good people and the good system”.
  • To build a culture of discipline and learning People to maximize the strength of our employees and our organization.
  • To posses strength as multinational company, with agility as a small business company.
  • To uphold the values of professionalism and Good Corporate Governance.
  • To consistently provide benefits above market standards on Shareholders’ funds.
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Core Values

INTEGRITY
Consistency between the actions with the values, principles and beliefs.

CULTURE of DICIPLINE
Fulfilling responsibility within a framework and timeline.

STRENGTH of AGILITY
The capability to be greater and faster.

TEAMWORK
Interaction, coordination and communication in achieving common goals.

CONTINOUS IMPROVEMENT
Kaizen, a continuous effort to improve the on going processes in an organization.